{"id":6104,"date":"2018-05-28T18:49:00","date_gmt":"2018-05-28T16:49:00","guid":{"rendered":"http:\/\/www.hanshafner.de\/blog\/?p=6104"},"modified":"2018-05-28T18:46:05","modified_gmt":"2018-05-28T16:46:05","slug":"the-effect-of-the-gdpr-it-hurts-small-businesses","status":"publish","type":"post","link":"https:\/\/www.hanshafner.de\/blog\/2018\/05\/28\/the-effect-of-the-gdpr-it-hurts-small-businesses\/","title":{"rendered":"The effect of the GDPR? It hurts small businesses"},"content":{"rendered":"<p>So, like many of you out there, I\u2019ve sent out the last newsletter to my old mailing list with a link to<a href=\"http:\/\/www.hanshafner.de\/newsletter-signup\/\"> subscribe to the new newsletter list<\/a>.<\/p>\n<p>The result? Look at the screenshot below, my subscriber number went from 236 to 18 as of May 28th.<\/p>\n<p>Now, fortunately, my business doesn\u2019t totally rely on the newsletter, but I enjoyed keeping people up to date. But if I were a band or a singer-songwriter, or any other business whose revenue directly depended on the newsletter, this would be totally devastating.<\/p>\n<p>Don\u2019t get me wrong, I think the new rules and regulations are totally what we needed and they do make things better for the individual.<\/p>\n<p>However, when I saw that most of the other newsletters sent out messages to the tune of \u201cif you don\u2019t do anything, we\u2019ll consider you gave us your consent to use your data\u201d I felt I had taken the route that led to me having an enormous disadvantage over these other businesses.<\/p>\n<p>And this sort of feels like, again, the big guys follow the old tech mantra: &#8220;do first and ask permission later&#8221;. I don&#8217;t subscribe to this point of view, and because of that, I&#8217;m always struggling just a little bit more.<\/p>\n<p><a href=\"http:\/\/www.hanshafner.de\/blog\/wp-content\/uploads\/2018\/05\/GDPR-hurts-small-businesses.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-6105\" src=\"http:\/\/www.hanshafner.de\/blog\/wp-content\/uploads\/2018\/05\/GDPR-hurts-small-businesses-465x224.png\" alt=\"\" width=\"465\" height=\"224\" srcset=\"https:\/\/www.hanshafner.de\/blog\/wp-content\/uploads\/2018\/05\/GDPR-hurts-small-businesses-465x224.png 465w, https:\/\/www.hanshafner.de\/blog\/wp-content\/uploads\/2018\/05\/GDPR-hurts-small-businesses-768x371.png 768w, https:\/\/www.hanshafner.de\/blog\/wp-content\/uploads\/2018\/05\/GDPR-hurts-small-businesses-700x338.png 700w, https:\/\/www.hanshafner.de\/blog\/wp-content\/uploads\/2018\/05\/GDPR-hurts-small-businesses.png 1053w\" sizes=\"auto, (max-width: 465px) 100vw, 465px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>So, like many of you out there, I\u2019ve sent out the last newsletter to my old mailing list with a link to subscribe to the new newsletter list. The result? Look at the screenshot below, my subscriber number went from 236 to 18 as of May 28th. Now, fortunately, my business doesn\u2019t totally rely on [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[174],"tags":[25],"class_list":["post-6104","post","type-post","status-publish","format-standard","hentry","category-lifestream","tag-internet"],"_links":{"self":[{"href":"https:\/\/www.hanshafner.de\/blog\/wp-json\/wp\/v2\/posts\/6104","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hanshafner.de\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hanshafner.de\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hanshafner.de\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hanshafner.de\/blog\/wp-json\/wp\/v2\/comments?post=6104"}],"version-history":[{"count":1,"href":"https:\/\/www.hanshafner.de\/blog\/wp-json\/wp\/v2\/posts\/6104\/revisions"}],"predecessor-version":[{"id":6106,"href":"https:\/\/www.hanshafner.de\/blog\/wp-json\/wp\/v2\/posts\/6104\/revisions\/6106"}],"wp:attachment":[{"href":"https:\/\/www.hanshafner.de\/blog\/wp-json\/wp\/v2\/media?parent=6104"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hanshafner.de\/blog\/wp-json\/wp\/v2\/categories?post=6104"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hanshafner.de\/blog\/wp-json\/wp\/v2\/tags?post=6104"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}